2015 NSCA Holiday Card

Every year, I design my company's corporate holiday card. This year, I utilized my calligraphy and hand lettering skills to create the design for the front cover. My company's industry is strength and conditioning, so I created jingle bells out of kettlebells, which are a piece of strength training equipment. Keeping with the lyrics of the carol, "It's the Most Wonderful Time of the Year," I wrote the card's interior copy to follow the same cadence of the lyrics but to fit the strength and conditioning industry.

Every year, I design my company's corporate holiday card. This year, I utilized my calligraphy and hand lettering skills to create the design for the front cover. My company's industry is strength and conditioning, so I created jingle bells out of kettlebells, which are a piece of strength training equipment. Keeping with the lyrics of the carol, "It's the Most Wonderful Time of the Year," I wrote the card's interior copy to follow the same cadence of the lyrics but to fit the strength and conditioning industry.
 

// DELIVERABLES
Greeting Card
 
// ROLE
Art Direction
Design and Layout
Calligraphy
Illustration
Print Buying and Pre-Press Production
Project Management
 
Back to Top